Rainbow Six Mobile

Ubisoft Montreal

Associate Community Director on Rainbow Six Mobile
Lead global community, social media, influencer, and creator strategy for Rainbow Six Mobile
Built and led a global creator program with 50+ creators, generating hundreds of content pieces across launches and seasonal campaigns
Delivered global creator campaigns generating 19M+ views, 13M+ reach, and 130+ pieces of creator content
Led cross-functional teams, global social strategy, and a multi-million-dollar community budget
Click for more (LinkedIn)

Provided pole dancing sequences that were motion captured for the 2D RPG action/adventure game
Announcement Video
Dance vs. In-Game Mocap Video
Check out the game on Steam

Senior Community & Marketing Manager for Double Stallion, and Speedbrawl
Developed a digital marketing plan utilizing Google Display Network (Search, Display, Video), and Facebook advertising
Daily monitoring and re-branding of studio/game social media channels (Twitter, Facebook, YouTube)
Competitive game & community analysis
Created game wiki
Click for more

Community & Marketing Consultant for Causa: Voices of the Dusk
Developed a six-month community plan
Developed a content creator/influencer campaign
Developed a digital marketing plan utilizing Google Display Network, Google Ad Network,
& Facebook advertising
Assisted with Steam store page & Early Access plan
Click for more

Senior Community Manager for Deathgarden
Developed a two-year community strategy and influencer campaigns that helped the game reach #7 on Twitch with 37,444 viewers
Managed social media channels including Facebook, Twitter, YouTube, Instagram, and Discord
Represented the game at PAX East 2018 and Gamescom 2018, hosted Twitch livestreams, created newsletters and press releases, managed official forums and moderators, tracked performance using Sprout Social, and onboarded a Junior Community Manager
Click for more (LinkedIn)

Senior Community Manager for Dead by Daylight
Managed official social media channels, including Facebook and Twitter
Represented the game at PlayStation Experience 2017, engaging with players and supporting community initiatives
Click for more (LinkedIn)

Community Manager for Warhammer 40,000: Eternal Crusade
Managed social media channels including Facebook, Twitter, and YouTube, growing the combined following by up to 1,791%
Managed official forums with 50,000+ fans, developed community engagement strategies, and tracked weekly analytics
Hosted 115+ Twitch livestreams, partnered with influencers, organized studio fan visits and global contests, designed the game's community website, delivered newsletters, and managed customer support
Click for more (LinkedIn)

Community Manager for Katie's Tomb Raider Site (2000-2017)
On-camera talent in 10th Retrospective Tomb Raider Documentary (Tomb Raider Anniversary Collector's Edition)
Featured in Guinness World Records 2013 Gamer's Edition
Double feature in 20 Years of Tomb Raider book (2016)
Designed, developed and maintained one of the top globally-recognized official fan sites
Forum administration/moderation for 11 years
Click for more (LinkedIn)